{"id":6046,"date":"2026-01-16T16:34:14","date_gmt":"2026-01-16T09:34:14","guid":{"rendered":"https:\/\/boldlabelagency.com\/?post_type=portfolio&#038;p=6046"},"modified":"2026-04-20T12:02:12","modified_gmt":"2026-04-20T05:02:12","slug":"us-patented-board-holder-website-redesign","status":"publish","type":"portfolio","link":"https:\/\/boldlabelagency.com\/mm\/portfolio\/us-patented-board-holder-website-redesign\/","title":{"rendered":"US-Patented Board Holder Website Redesign"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6046\" class=\"elementor elementor-6046\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12d27fe e-con-full e-flex e-con e-parent\" data-id=\"12d27fe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-157039b e-con-full e-flex e-con e-child\" data-id=\"157039b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f9cea3 elementor-widget elementor-widget-image\" data-id=\"5f9cea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-1024x768.png\" class=\"attachment-large size-large wp-image-7546\" alt=\"\" srcset=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-1024x768.png 1024w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-551x413.png 551w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-768x576.png 768w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-1536x1152.png 1536w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-2048x1536.png 2048w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-16x12.png 16w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-1-1-600x450.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce7e800 e-con-full e-flex e-con e-child\" data-id=\"ce7e800\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3ac9ab elementor-widget elementor-widget-heading\" data-id=\"a3ac9ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Product Category Structure<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e52d4d elementor-widget elementor-widget-text-editor\" data-id=\"9e52d4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"148\" data-end=\"419\">Ride and Rack Outfitters presents a dual-focused storefront built around functional outdoor equipment and lifestyle apparel. The holders section is organized around utility-driven products such as racks, mounts, and attachment systems designed for secure transport during travel and outdoor use. Each item is positioned for practical application in real-world outdoor conditions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92f1a9e e-con-full e-flex e-con e-child\" data-id=\"92f1a9e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-104f635 elementor-widget elementor-widget-image\" data-id=\"104f635\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-1024x768.png\" class=\"attachment-large size-large wp-image-7547\" alt=\"\" srcset=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-1024x768.png 1024w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-551x413.png 551w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-768x576.png 768w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-1536x1152.png 1536w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-2048x1536.png 2048w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-16x12.png 16w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-3-600x450.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d7287ea e-con-full e-flex e-con e-child\" data-id=\"d7287ea\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c59000 elementor-widget elementor-widget-heading\" data-id=\"1c59000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Apparel and Visual Identity<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fd00e3 elementor-widget elementor-widget-text-editor\" data-id=\"5fd00e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"148\" data-end=\"419\">The T-shirts category introduces branded graphic designs tied to outdoor and travel themes. Products are displayed in a structured grid layout that supports straightforward browsing, size selection, and product comparison. The apparel line reinforces a casual outdoor identity through visual storytelling and wearable design.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-878cfad e-con-full e-flex e-con e-child\" data-id=\"878cfad\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e11aec elementor-widget elementor-widget-image\" data-id=\"2e11aec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-1024x768.png\" class=\"attachment-large size-large wp-image-7548\" alt=\"\" srcset=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-1024x768.png 1024w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-551x413.png 551w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-768x576.png 768w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-1536x1152.png 1536w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-2048x1536.png 2048w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-16x12.png 16w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Portfolio-mockup-4-600x450.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9474736 e-con-full e-flex e-con e-child\" data-id=\"9474736\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-525a4b4 elementor-widget elementor-widget-heading\" data-id=\"525a4b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Unified Commerce Experience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40626ef elementor-widget elementor-widget-text-editor\" data-id=\"40626ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"148\" data-end=\"419\">Both categories operate within a simplified product discovery flow that prioritizes clarity and ease of selection. The storefront connects functional gear with lifestyle apparel under a consistent outdoor-focused brand direction. This structure supports direct navigation from browsing to purchase without unnecessary complexity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-db72b7f e-con-full e-flex e-con e-child\" data-id=\"db72b7f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad270f4 elementor-widget elementor-widget-image\" data-id=\"ad270f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-1024x768.png\" class=\"attachment-large size-large wp-image-7550\" alt=\"\" srcset=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-1024x768.png 1024w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-551x413.png 551w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-768x576.png 768w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-1536x1152.png 1536w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-2048x1536.png 2048w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-16x12.png 16w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/check-out-portfolio-600x450.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d2b27b e-con-full e-flex e-con e-child\" data-id=\"0d2b27b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03bacda elementor-widget elementor-widget-image\" data-id=\"03bacda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"603\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-1024x772.png\" class=\"attachment-large size-large wp-image-7551\" alt=\"\" srcset=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-1024x772.png 1024w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-548x413.png 548w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-768x579.png 768w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-1536x1158.png 1536w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-2048x1545.png 2048w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-16x12.png 16w, https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Thank-you-Page-600x453.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f44814a e-con-full e-flex e-con e-child\" data-id=\"f44814a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-325e91d elementor-widget elementor-widget-jet-video\" data-id=\"325e91d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-video jet-elements\">\n<div class=\"jet-video jet-video--fa5-compat\" data-settings=\"{&quot;lightbox&quot;:false,&quot;autoplay&quot;:false}\"><video class=\"jet-video-player jet-video-html5-player jet-video-custom-play-button\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2026\/01\/Screen-Recording.mp4\" controls=\"\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n<div class=\"jet-video__overlay\">\n<div class=\"jet-video__play-button\" role=\"button\" tabindex=\"0\" aria-label=\"Video play button\"><span class=\"jet-elements-icon jet-video__play-button-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg><\/span>\t<span class=\"elementor-screen-only\" data-no-translation=\"\" data-trp-gettext=\"\">Play Video<\/span>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-048d08b elementor-widget elementor-widget-text-editor\" data-id=\"048d08b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"148\" data-end=\"419\">Ride &amp; Rack Outfitter Old Website<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Product Category Structure Ride and Rack Outfitters presents a dual-focused storefront built around functional outdoor equipment and lifestyle apparel. The holders section is organized around utility-driven products such as racks, mounts, and attachment systems designed for secure transport during travel and outdoor use. Each item is positioned for practical application in real-world outdoor conditions. Apparel [&hellip;]<\/p>\n","protected":false},"featured_media":6022,"template":"elementor_theme","categories":[74],"website-categories":[79],"class_list":["post-6046","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","category-website-design","website-categories-ecommerce-websites"],"_links":{"self":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/portfolio\/6046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":25,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/portfolio\/6046\/revisions"}],"predecessor-version":[{"id":7554,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/portfolio\/6046\/revisions\/7554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/media\/6022"}],"wp:attachment":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/media?parent=6046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/categories?post=6046"},{"taxonomy":"website-categories","embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/website-categories?post=6046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}