{"id":2013,"date":"2025-09-02T14:53:05","date_gmt":"2025-09-02T07:53:05","guid":{"rendered":"https:\/\/boldlabelagency.com\/?p=2013"},"modified":"2025-12-23T14:24:19","modified_gmt":"2025-12-23T07:24:19","slug":"enhancing-the-shopping-experience-with-a-sticky-add-to-cart-button","status":"publish","type":"post","link":"https:\/\/boldlabelagency.com\/mm\/enhancing-the-shopping-experience-with-a-sticky-add-to-cart-button\/","title":{"rendered":"Wake Alchemy Sticky Add-to-Cart"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2013\" class=\"elementor elementor-2013\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-133688d e-flex e-con-boxed e-con e-parent\" data-id=\"133688d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-779672f elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"779672f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">On long product pages, the moment of intent gets interrupted after reading details and reviews, shoppers must scroll back to the top to find the add-to-cart, breaking focus and momentum.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49832a5 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"49832a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"415\" src=\"https:\/\/boldlabelagency.com\/wp-content\/uploads\/2025\/09\/sticky-add-to-cart.gif\" class=\"attachment-large size-large wp-image-2014\" alt=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91264b7 elementor-blockquote--skin-quotation elementor-invisible elementor-widget elementor-widget-blockquote\" data-id=\"91264b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\nOn ecommerce sites, I want checkout to be effortless. Too often, I read specs and reviews, then have to scroll all the way back to the top just to purchase\u2014it\u2019s annoying. I don\u2019t want our shoppers to feel that friction. That\u2019s why we added a sticky add-to-cart bar with the price, always within thumb\u2019s reach.\n\n\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Htein Lin, Web Developer<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e388598 e-con-full e-flex e-con e-child\" data-id=\"e388598\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e5e7bd elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3e5e7bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The Idea<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b235dcd elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"b235dcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:700}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We introduced a sticky add-to-cart bar that pins to the bottom of the viewport. It shows the product price and a clear call to action, remaining present as shoppers read descriptions, specs, and reviews. The bar is compact, responsive, and designed to avoid overlap with other UI, so it helps without shouting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d7e738 e-con-full e-flex e-con e-child\" data-id=\"1d7e738\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15fbb33 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"15fbb33\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Our Goal:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3610fe7 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-invisible elementor-widget elementor-widget-icon-list\" data-id=\"3610fe7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:700}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Keep purchase controls visible while scrolling<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Reduce steps between interest and add-to-cart<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewbox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Maintain a clean, unobtrusive UI on mobile and desktop<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b696387 e-con-full e-flex e-con e-child\" data-id=\"b696387\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1ff5d4 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"a1ff5d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u1000\u103b\u103d\u1014\u103a\u102f\u1015\u103a\u1010\u102d\u102f\u1037\u104f\u101b\u101c\u1012\u103a<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f400f1 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9f400f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:700}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Shoppers can add items the moment they decide\u2014no re-tracing steps\u2014so the path to purchase stays smooth and intuitive. The control feels practical, reduces friction on long pages, and supports faster, more confident decisions. See it live: <a class=\"decorated-link\" href=\"https:\/\/wakealchemy.com\/\" data-start=\"1275\" data-end=\"1299\" target=\"_blank\" rel=\"noopener\">Wake Alchemy<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u101c\u103e\u100a\u103a\u1038\u1011\u1032\u101e\u102d\u102f\u1037 \u1015\u1005\u1039\u1005\u100a\u103a\u1038\u1019\u103b\u102c\u1038\u1011\u100a\u1037\u103a\u1001\u103c\u1004\u103a\u1038\u101e\u100a\u103a \u1021\u101c\u103d\u101a\u103a\u1010\u1000\u1030\u1015\u103c\u102f\u101c\u102f\u1015\u103a\u1014\u102d\u102f\u1004\u103a\u1015\u102b\u101e\u100a\u103a\u104b Wake Alchemy \u104f \u1011\u102f\u1010\u103a\u1000\u102f\u1014\u103a\u1005\u102c\u1019\u103b\u1000\u103a\u1014\u103e\u102c\u1019\u103b\u102c\u1038\u1010\u103d\u1004\u103a\u104a \u101e\u1004\u103a scroll \u101c\u102f\u1015\u103a\u101e\u100a\u1037\u103a\u1021\u1001\u102b\u1010\u103d\u1004\u103a sticky add-to-cart \u1001\u101c\u102f\u1010\u103a\u1000\u102d\u102f \u1019\u103c\u1004\u103a\u1014\u1031\u101b\u1015\u103c\u102e\u1038 \u1008\u1031\u1038\u101d\u101a\u103a\u1001\u103c\u1004\u103a\u1038\u1000\u102d\u102f \u1019\u103c\u1014\u103a\u1006\u1014\u103a\u1015\u103c\u102e\u1038 \u1021\u1006\u1004\u103a\u1015\u103c\u1031\u1005\u1031\u1015\u102b\u101e\u100a\u103a\u104b.<\/p>","protected":false},"author":5,"featured_media":2015,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"client-brand":[40],"class_list":["post-2013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-development","client-brand-wake-alchemy"],"_links":{"self":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/posts\/2013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/comments?post=2013"}],"version-history":[{"count":18,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/posts\/2013\/revisions"}],"predecessor-version":[{"id":4430,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/posts\/2013\/revisions\/4430"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/media\/2015"}],"wp:attachment":[{"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/media?parent=2013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/categories?post=2013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/tags?post=2013"},{"taxonomy":"client-brand","embeddable":true,"href":"https:\/\/boldlabelagency.com\/mm\/wp-json\/wp\/v2\/client-brand?post=2013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}